There’s no shortage of opportunities in our daily lives to learn essential business lessons.

Yesterday was no exception.

Many years ago, feeling uninspired and wanting to test my own boundaries, I challenged myself to change my eating in a dramatic way. I chose what I perceived to be the most restrictive diet, and set out to eat vegan for 30 days.

And it stuck.

While Chicago is an exceptionally vegan-friendly city, periodically I find myself away from home and in search of food. I was happy to learn years ago that a certain fast food restaurant that might be known for their, let’s say, tacos, could accommodate in a pinch.

I always place my order very carefully. “That’s right: no meat, no cheese, no sour cream. Right, no dairy. No, I’m grateful it’s not an allergy, just a preference.”

More often than not, the result is not what I ordered. I smile as I walk back to the counter and it’s prepared again.

Would your customers keep coming back if you failed them 75% of the time?

Our customers have options - far more than a hangry vegan in search of tacos at a truck stop in the middle of America - and they may not give us another chance to get it right.

Do you pause for lunch or eat on the fly? Let me know below!